Over the course of eight days, InDigital Media and STYLE.com partnered with Parsons Paris to offer students access to 38 exclusive shows with added backstage access to view the Fall/Winter 2014 collections. This is what happen when the creative worlds collide…
Words: Sasha Grigorik
Video: Compilation by students
Students came together on a global scale to take on an incredible educational European opportunity and were treated to access to the leading fashion week in the industry. Students were spotted around Paris with a slight spring to their step, attending top shows such as Hussein Chalayan, Stella McCartney, Issey Miyake and Rick Owens. Full of anticipation these Parsons Paris students effortlessly charmed their way and breezed through Fashion Week as if they belonged with the crowd all along.
Frequently noted as the leading, grandest and most remarkable in terms of importance, Paris Fashion Week continually attracts top editors, buyers, bloggers, photographers, and models from a global and diverse range. Many fashion students around the world dream of scoring a golden ticket into the hottest shows. Tickets are not simply given, they must be earned.
When Parsons Paris announced the collaboration between InDigital Media and STYLE.com, students could see a glimmering light of hope: the opportunity to study and judge the designer collections in actuality. Not only were we given a small taste of the glitz of the industry, but we also became part of the crowd that celebrated designer’s visualizations and inspirations. These direct correlations established enthusiasm, hunger and courage to take on the new semester. While many were given a chance to sit front row and wander around backstage with press passes, others became pivotal members of the STYLE.com and InDigital media team. Select students were assigned as runners to attend shows and pick up cards from various photographers over the course of the frenzied week.
On top of the unbelievable journeys spent attending show after show, Parsons Paris students were treated to a variety of designer conversations over the course of Fashion Week. Kicking off the start of the week with Simon Collins, Dean of the School of Fashion, designer Masha Ma and editor-in-chief of Style.com, Dirk Standen, the conversation took an interesting turn informing students about the new global market and how digital media plays a crucial role. Later in the week designer David Longshaw spoke about his deep creative process that is infused with bringing narrative to life. Seeing and hearing about each designer’s individualized path to success both inspired and showcased that the impossible can clearly be possible.
While we continue back to reality, students diligently work with thoughts of photographic flashes and fashion week memories still running through our heads.