
LET’S TALK IMPACT WITH ALEJANDRO JUAREZ CRAWFORD & ASWAN CARBONELL @ REBELBASE
ABOUT REBELBASE
RebelBase was built to provide tools to everyday people so that they can replace what’s failing and build what’s next. Our mission is to show teams how to tackle problems the way entrepreneurs do – by launching new solutions. We believe that in today’s world to survive means to reinvent, not from the “top” down, but throughout a dynamic and empowered community. RebelBase turns the entrepreneurial method into a digital experience that shows teams of all kinds what to do as they build – making the process accessible and fun.
ABOUT ALEJANDRO JUAREZ CRAWFORD
Alejandro Juárez Crawford leads RebelBase, the SaaS equipping teams of employees, students, and community members to build solutions of their own. Whether you want to launch your company, figure out where your business needs to be 5 years from now, or solve problems in your community, RebelBase shows you how, then gives you the tools to make it happen. Alejandro also serves as Professor of Entrepreneurship at the Bard MBA in Sustainability, and leads the global team of co-instructors for the Open Society University Network’s Social Entrepreneurship Practicum. Previously, he led boutique consultancy Acceleration Group. He earned his BA at Cornell and his MBA from the Tuck School of Business at Dartmouth. Crawford has led RebelBase as it built and successfully commercialized its library of educational modules, cloud-based interactive tools, and state-of-the-art methodology. In 2020-2021, his research has expanded to university systems from Bangladesh to Kyrgyzstan, and how practice launching live experiments using a global platform transforms skills, mindset, and networks. He writes and speaks widely on expanding access to innovation, and keynotes events such as Erasmus+ ISYEC and Europe’s Towards Collaborative Practice. Recent publications include “An Ecosystem Framework for Credentialing Entrepreneurs,” from the Research Triangle Institute, and a chapter in the Federal Reserve’s Investing in America’s Workforce (Upjohn, 2018). In 2020 he co-won the Roddenberry Award to create a documentary about game-changing initiatives developed using the RebelBase platform.
CLICK TO LISTEN TO EPISODE: https://open.spotify.com/episode/3zhN3fSyO8IKvPuGmNoYIc?si=1b3c217bb09c4a11
ABOUT THE PODCAST:
Let’s Talk Impact is a podcast series that explores the intersection of entrepreneurship and social impact. Hosted by Justyna Kedra and produced by The New School’s Impact Entrepreneurship Initiative and WERULE, the podcast features interviews with a diverse range of changemakers. From government officials to activists and entrepreneurs, these guests share their insights on the evolving definition of impactful work and the motivations driving their efforts. By focusing on the stories behind the initiatives, Let’s Talk Impact aims to inspire and inform listeners about the power of entrepreneurship to create positive change in the world.
ABOUT THE HOST:
Justyna Kedra, the founder of WERULE, received her BFA degree from Parsons the New School where she successfully finished their toughest major: Fashion Design. Since then she worked in Public Relations with celebrities ranging from Jeremy Scott, Lady Gaga to Madonna at People’s Revolution under the wing of Kelly Cutrone. Justyna is also no stranger to the corporate world working for 6 years in financial services at American Express generating over 20 Billion in acquisitions for Centurion, Platinum, Green Cards as well features such as their most successful “Employee Card” treatment. She also served as an advisor to the American Express’ President of US Consumer Services on topics related to the team’s culture.
She is a mentor & a team member at The New School’s Impact Entrepreneurship Initiative and a mentor at the Tory Burch Foundation, the AARP Foundation x Bridge for Billions program for aspiring founders over 50. Because of her work, she was recognized as the youngest Champion of Change at the United Nations. A book she co-authored with Erika De La Cruz, Editor in Chief at The La Girl, has become a bestseller across multiple categories and is available at Barnes and Noble.
Justyna also hosts a podcast, a collaboration between WERULE and The New School’s Impact Entrepreneurship Initiative, called Let’s Talk Impact, which was in the top 5% most shared podcasts globally according to Spotify Wrapped.
ABOUT IMPACT ENTREPRENEURSHIP INITIATIVE:
The Impact Entrepreneurship Initiative (IEI) at The New School fosters a transformative approach to business and social change. We equip students with the skills to create innovative, inclusive, and sustainable ventures that address pressing global challenges. Through our interdisciplinary curriculum, experiential learning opportunities, and strong community partnerships, we empower students to become agents of positive change and build a more equitable world.
ABOUT WERULE:
WERULE is a global platform dedicated to connecting individuals with life-changing mentors. Founded in 2015, they started by sharing stories of successful female entrepreneurs, becoming a recognized resource for women seeking inspiration and guidance. Today, WERULE offers a wider range of resources, including an AI-powered mentorship app used by businesses and organizations worldwide. Their mission is to make mentorship accessible to everyone, regardless of background or stage in life. They believe in the transformative power of mentorship and strive to create a world where everyone has the opportunity to reach their full potential.
Questions on our events, podcast, blog or Impact Entrepreneurship Initiative? Email Justyna Kedra at justyna@newschool.edu