William Campbell is Shifting Culture by Starting Within
My name is William Campbell and I’m a Product Manager and Digital Strategist with a mission to help humanity level up. I’m in the process of launching my studio, Cylon Digital Consulting, where I collaborate with wellness brands, solo entrepreneurs, and purpose-driven orgs to bring mindful, impactful digital products to life. I work across both strategy and development—as a full stack engineer, I bridge the vision with the build. My mantra is “make it work, then make it beautiful.” I’ve helped launch everything from meditation apps and AI-powered outreach tools to mentorship platforms for government programs and SaaS products for enterprise clients—including an AI translation platform designed to make global communication more seamless and human. For me, the real product isn’t the tech—it’s the peace, clarity, and connection it empowers.
How long have you been working on your venture? Why did you decide to work on something impact-related?
I’ve been building and consulting in this space for two years now. My time in the military reshaped me at my core. It taught me the true meaning of service, the power of discipline, and how vital it is to find inner stillness in the middle of external chaos. Over the years, I worked on projects that were technically successful but didn’t align with my deeper vision for life. That contrast is what helped clarify my true path. That’s where my focus on wellness tech was born: I want to create tools that bring people home to themselves—tools that support peace, clarity, and purpose. Especially in a world that profits off distraction.
How did you find out you wanted to take an entrepreneurial path? What was the first fundamental shift that happened to you as an early impact entrepreneur?
I’ve always had an inner rebel and a strong pull toward creating things that matter. Entrepreneurship wasn’t something I planned—it was something I answered. The first big shift happened when I realized I didn’t need to wait for permission to solve problems I cared about. I could just start. I’m currently building my first wellness product—a browser plugin that brings micro-moments of mindfulness into your daily workflow. It’s designed to help people slow down, reset, and reconnect—right in the middle of a busy workday. I’ve supported other clients in the wellness space before, but this time, I’m building from the inside out. At the core of it, I’ve always been driven by service—by the desire to contribute something meaningful to the collective. I’m not here to chase hype. I’m here to build things that add real value to real people’s lives.
What do you enjoy most about being an impact entrepreneur? What are the main challenges?
What I love most is the freedom to align my work with my values. I get to build things that matter, collaborate with conscious creators, and design my days around both productivity and peace. There’s nothing like knowing that what you’re building has the potential to truly help someone breathe easier, think clearer, or feel more grounded in their life. That’s the kind of ROI I’m chasing. The challenge? Wearing every single hat, every single day. Visionary. Designer. Product Manager. Engineer. Marketing lead. Therapist—for the team, and honestly, for myself sometimes. There’s no blueprint. You learn to hold structure and surrender in the same breath. But truthfully, that’s part of what makes this path so rewarding. Impact work isn’t about being perfect—it’s about being present. It’s about showing up even when it’s messy, building even when it’s unclear, and trusting that the mission is bigger than the moment.
What advice do you have for early-stage impact entrepreneurs about using their time and relationships to prepare for this kind of career? What would you tell your younger self?
You are your network. Not just professionally—energetically. The people you surround yourself with will either fuel your vision or drain it. So check in, collaborate with intention, and stay connected to the ones who saw your magic before it was marketable. Relationships are your most underrated asset. Also—protect your peace like it’s part of the business plan. Hustle culture will trick you into thinking burnout is a badge of honor. It’s not. Rest is not a reward—it’s a requirement. Make space for breathwork, reflection, and play. Learn to trust your inner GPS. Your intuition isn’t just spiritual—it’s strategic. To my younger self? “You’re not behind. You’re just incubating. The universe isn’t late. Keep building—even when no one’s clapping yet. It’s coming. And when it does, you’ll be ready—not rushed.”
Anything else you would like to add?
Yes—I served in the military, and that experience shaped my lens on leadership and purpose in a deep way. It taught me the value of routine, discipline, and respect—but more than that, it showed me how vital it is to find internal peace, even in the midst of external chaos. That desire to bring peace to others is one of my core motivators. That’s why so much of my work centers around mindfulness, breathwork, and tools for conscious living. I want to help people feel safe and sovereign—in their bodies, their decisions, and their futures. One of the most meaningful things I’ve done on this journey is become a mentor—and just as importantly, to stay open to mentorship myself. We’re not meant to walk this path alone. Giving and receiving guidance has kept me grounded, focused, and inspired. Some days, it feels like you haven’t moved the needle. Like the vision is still too far away. But progress isn’t linear. Keep showing up. Keep moving. And always stay close to the things that remind you why you started.